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'Clean' wines, natural wines and organic wines; the real deal, or marketing hype? A marketing trend analysis of the American market, and an exploration of potential opportunities for Virginia wineries

Cathey, David Mark
22.01.2022

Available: Dienstleistungszentrum Ländlicher Raum Rheinpfalz Lesesaal (BWL 56/0046)

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Title
'Clean' wines, natural wines and organic wines; the real deal, or marketing hype? A marketing trend analysis of the American market, and an exploration of potential opportunities for Virginia wineries
Author
Cathey, David Mark
Dissertation
Masterarbeit Hochschule für Wirtschaft und Gesellschaft Ludwigshafen 2022 MBA Wine, Sustainability and Sales, Weincampus Neustadt
Subject
USA / Biologischer Weinbau, Virginia / Weinhandel
Genre
Hochschulschrift
Publisher
Ludwigshafen
Creation Date
22.01.2022
Format
VI, 62 Seiten Diagramme
Source
Bibliothekskatalog
Language
Englisch
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