EIP-AGRI Reusable wine

Why should the wine industry deal with reusable bottles?

- Rising producer prices for glass

- Sustainability priorities of consumers

-_{CO2 footprint} of wine -> The wine bottle is the reason for the high_{CO2 footprint}

In the face of global sustainability efforts, the wine industry faces the challenge of developing innovative solutions to reduce its environmental footprint. In this effort, circular systems and reusable solutions are coming into the spotlight as promising tools to minimize resource consumption. 

In the midst of the ongoing discussion about sustainable practices in the wine industry, the EIP-Agri project Wine Reusable is coming into focus:

In close cooperation with the Baden-Württemberg Cooperative Association (BWGV), the project aims to design and establish a supra-regional and practicable reusable system for 0.75L wine bottles. The targeted introduction of a reusable system is intended to promote the reuse of glass bottles and make a significant contribution to conserving resources and reducing the carbon footprint of wine production.

Despite many challenges, reusable wine as a sustainability lever is attracting media interest. In particular, the variety of wine bottles on the German market is proving to be an obstacle to the efficient introduction of reusable systems, as the time-consuming sorting of countless bottle models hinders the process. Our aim is to proactively and virally promote reusable bottles as a solution.

To this end, we have come up with a competition for the "best reusable bottle". The concept is based on beauty contests and is therefore called "Germany's Next Top Bottle". In a multi-stage process, experts, designers and creatives will design a "super bottle" with and for the industry. We are aiming for resilient results that will not only inspire the wine industry, but also consumers and encourage them to rethink. This competition should not only make a significant contribution to conserving resources and reducing the carbon footprint of wine production, but also be fun and inspiring.

Learn more about the competition: Link (Coming Soon!)

Every contribution counts - support us!

In order to implement this innovative format, we cordially invite you to become part of the competition and support "Germany's Next Top Bottle". Every contribution counts, be it through:

- A design contribution,

- Your active participation in the event as an expert,

- financial support for the awarding of the design winners,

- your knowledge as an expert in the industry,

- or by generating attention, such as sharing the considerations and accompanying activities in your social media accounts.

We look forward to your active involvement, especially in addressing innovative minds or organizations to create a bottle design.

If you are interested in designing the event, please contact us at:

nachhaltiger-weincampus@hwg-lu.de

Simply send us an e-mail or give us a call and we will inform you about the further course of the competition.