Lecturer: Prof. Dr. Marc Dreßler
Strategic Performance Management provides students with state of the art insights on strategic challenges and the knowledge of practical instruments to counter professional management challenges beyond basic management. This module covers entrepreneurial and visionary exploitation of market opportunities and explores managerial solutions from starting a business via strategic reorientation to restructuring organizations. The module enables students to develop or change organizations into high-performance ones. It therefore includes insights on organizational design also covering cooperative and partnering ventures (cluster management), professional HR management and leadership, and strategic financing. Emphasis is also on inter-generation management.
Teaching for this module strongly builds on case studies as well as real life projects of the companies of the learners combined with the managerial and consulting experience of the teachers.