Strategic Performance Management
Shape the Change
Complex management challenges require clear strategies and the right tools. In this module, you’ll gain practical expertise that you can immediately apply in your company—based on the latest research findings and real-world case studies.
- Learn to capitalize on market opportunities with an entrepreneurial and visionary approach—from startup to restructuring.
- Strategically reshape organizations and develop solutions that promote sustainability.
- Deepen your knowledge of professional human resources management and strategic finance.
You will independently develop a case study and present it at the end of the course. This allows you to combine theory with practice and test your new skills directly in a professional context.
Ideal for executives in the wine industry, but also for managers from other industries who wish to expand their strategic competencies. This module prepares you to successfully position organizations for the future.
Instructor: Prof. Dr. Marc Dreßler
Language: English
Duration: 3 days of in-person instruction—2 days during the first week of in-person classes and 1 day during the second week of in-person classes, plus individual preparation and follow-up time
Semester: 1 , see curriculum overview
Workload: 125 hours
ECTS: 5
Seminar location: Wine Campus Neustadt
Information and materials: Provided via the Olat learning platform. The location and schedule are also available online. Access is granted upon successful registration.
Assessment: Preparation and presentation of a case study.
Work on the case study during the preparation period between the two in-person weeks. Submission two weeks before the start of the course and presentation during the second session.
The Module as a Certificate
Target Audience: Entrepreneurs, professionals interested in management
Prerequisites: No prior knowledge required.
Certification: Certificate of attendance or a state-recognized university certificate upon passing the exam.
Cost: €1 ,150