'Clean' wines, natural wines and organic wines; the real deal, or marketing hype? A marketing trend analysis of the American market, and an exploration of potential opportunities for Virginia wineries

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Title

'Clean' wines, natural wines and organic wines; the real deal, or marketing hype? A marketing trend analysis of the American market, and an exploration of potential opportunities for Virginia wineries

Author

Cathey, David Mark

Dissertation

Masterarbeit Hochschule für Wirtschaft und Gesellschaft Ludwigshafen 2022 MBA Wine, Sustainability and Sales, Weincampus Neustadt

Subject

USA / Biologischer Weinbau, Virginia / Weinhandel

Genre

Hochschulschrift

Publisher

Ludwigshafen

Creation Date

22.01.2022

Format

VI, 62 Seiten Diagramme

Source

Bibliothekskatalog

Language

Englisch